At Smart Anaaj, we are driving innovations in taste and nutrition to bring highly personalized and healthy food products to our patrons.
At the core, we are a food-tech company leveraging technology to enable trust in traditions. We use traditional processing methods to ensure that while our patrons succeed in a highly modern environment, they stay connected to their traditions, roots and values. To start with, we have set out with solving the “atta” problem of the country.
While convenience and hygiene have shifted people to packaged atta, we are offering an all-in-one proposition where we deliver to homes chakki fresh atta personalized to every family’s needs thereby providing substantially more nutrition and a much better taste compared to any other brand in the market.
What more? Our supply chain is as lean as it can get which is why we are able to provide everything and more at pocket friendly prices. This also ensures that we enable the most important nodes in our supply chain – Farmers, and SMEs – by offering them better value for their products and a much higher business volume
We are fresh! We are healthy! We are tasty!
We are Smart Anaaj!
Getting the right wheat, choosing the right chakki and having it delivered to your home is a long and arduous process. The processing is not always hygienic as well.
We are here to bridge the gap between farms and your plate – Our agri experts ensure that the right variety and quality of gehu is selected. Our proprietary algorithm backed by a team of nutritionists ensures that the right mixture is made for you. Our chakki team ensures that the right SOPs are followed and processes are as automated as they can be to ensure highest nutrition and unparalleled hygiene. Our delivery team ensures that every order is delivered to doorsteps bang on time
What more? As our elders have always suggested, the thoughts we put in our food leads to how we feel after consuming it. We ensure that our Chakki workers are always happy, and listen to the soothing music while working in our mill. Happiness is our priority.
Our Nutrition Advantage
Atta that’s tailored to your health needs:
Roti is the most basic staple, most affordable form of food in our lives. How doable our health would be, if we could make slight changes to the roti, and customize it as per our body’s needs.
In partnership, and collaboration with nutrition experts, we have created a proprietary algorithm that finds the atta that could give you the most optimum nutrition for your body type.
What can be more saral and swachh! you’d have the best out of your ROTI.
How do we guarantee the freshness?
At Smart Anaaj we believe in making order just right when it arrives. So every time you place an order, be assured that your customisation of grains will be freshly stone grounded and delivered within the same day.